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CNS-UCSB Event: How the Public Forms Opinions About Emerging Technologies PDF Print E-mail
February 20, 2008
The NSF Center for Nanotechnology in Society Presents:

Dietram A. Scheufele
University of Wisconsin

"Values, Frames and News Coverage: How the Public Forms Opinions About Emerging Technologies"

February 22, 2008
10:00 - 11:30 a.m.
Marine Science Building Auditorium
UC Santa Barbara 

Image
Professor Dietram A. Scheufele addresses an audience at UC Santa Barbara 
Click here for the event flier.

Dietram A. Scheufele is Professor of Life Science Communication and Journalism & Mass Communication at the University of Wisconsin.  He is Wisconsin PI of the NSF-funded Center for Nanotechnology in Society at Arizona State University (CNS-ASU) and serves on the steering committees of the Robert F. and Jean E. Holtz Center for Science and Technology Studies and the UQ Survey Center.

Prior to joining UW, he was a tenured faculty member at Cornell University.  He has served as Director of Graduate Studies at both Cornell and Wisconsin, and teaches courses in Research and Strategy, Research Methods, Public opinion and the Life Sciences, Media and Politics, and Digital Democracy.

Scheufele has published extensively in the areas of public opinion and political communication, and his work on framing effects, public participation and related issues is cited regularly in the academic literature.  As coordinator of the Communication Technologies Research Cluster at UW, he is especially interested in the role that new communication technologies play in mobilizing and informing the electorate.

He is also co-leader of the Public Opinion and Values Research Team for CNS-ASU.  This work is part of his larger research agenda on public attitudes toward science and technology.  This includes numerous studies exploring the public opinion dynamics and media coverage surrounding nanotechnology, stem cell research, GMOs, and other emerging technologies.
Last Updated ( February 26, 2008 )
 
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